TikTok Marketing 2026 – How to go viral and generate €100,000 in revenue
By 2026, TikTok will be the fastest-growing social media platform with over 1.5 billion users. And the most profitable for online businesses. In this guide, I'll show you how to use TikTok to go viral and generate €100,000+ in revenue.
Why TikTok will be the most profitable platform in 2026
Organic reach is still possible
Instagram: 5-10% of your followers see your posts. TikTok: 100-10,000% (including non-followers). A single video can reach millions – without followers, without ads.
Highest engagement rate of all platforms
TikTok: 5.96% average engagement rate. Instagram: 1.22%. Facebook: 0.08%. TikTok beats them all.
Shopping integration perfected
TikTok Shop will be fully integrated by 2026. From video to purchase in one click. Conversion rates of 8-15% (Instagram: 1-3%).
The TikTok algorithm in 2026
Watch Time is King
The longer people watch your video, the more TikTok promotes it. Goal: >50% watch time (for a 30-second video = 15+ seconds).
Completion rate decides
How many watch until the end? >80% = viral. <40% = flop.
Commitment from the very beginning
Likes, comments, and shares in the first 60 minutes determine viral success.
The Viral Formula 2026
The first 3 seconds
Hook formulas that work:
- "Nobody tells you that about..."
- "This is how you can earn €10,000 with..."
- "The biggest mistake when..."
- "3 things I wish I knew..."
- "POV: You're starting your online business"
Seconds 4-27: Value Delivery
Deliver immediate added value. No fluff. Straight to the point. Quick cuts. High energy.
Last 3 seconds: CTA
"Follow for Part 2" "Comment X for..." "Save this for later"
Content strategies that generate €100,000+
Strategy 1: Educational Content
Format: "How to do X" "3 tips for Y" "How to earn Z"
Example: "How I earn €10,000/month with dropshipping (step-by-step)"
Monetization: Link to your course/product in bio
Strategy 2: Product Showcase
Format: Show your product in action. Before/After. Problem/Solution.
Example: "This tool has made my business 10 times better"
Monetization: TikTok shop directly in the video
Strategy 3: Behind-the-Scenes
Format: Show your everyday life as an entrepreneur. Successes, failures, lessons learned.
Example: "A day in my life as a digital nomad in Thailand"
Monetization: Building trust → Selling products
The 90-day challenge to €100,000
Month 1: Foundation (€0-10,000)
Goal: 10,000 followers, first sales
Strategy:
- Post 3-5 videos daily
- Try different hooks
- Find your niche
- Promote first products
Expected revenue: €5,000-10,000
Month 2: Growth (10,000-40,000€)
Goal: 50,000 followers, viral content
Strategy:
- Double successful videos
- Activate TikTok Shop
- Start collaborations
- Testing paid ads (€50/day)
Expected revenue: €30,000-40,000
Month 3: Scale (€40,000-€100,000)
Goal: 100,000+ followers, maximum output
Strategy:
- Viral formula perfected
- Scaling TikTok Ads (€200/day)
- Sell multiple products
- Influencer collaborations
Expected revenue: €60,000-100,000
TikTok Ads: From €50 to €10,000 in revenue
The Spark Ads Strategy
Use your organic viral videos as ads. 10x better performance than regular ads.
Budget strategy
- Week 1: €50/day (Testing)
- Week 2: €100/day (Scaling winning ads)
- Week 3: €200/day (Aggressive scaling)
- Week 4: €300/day (Maximum output)
ROAS expectation
With a good setup: 4-8:1 ROAS (4-8€ revenue per 1€ expenditure)
The biggest TikTok mistakes
Mistake #1: Trying to be too perfect
TikTok loves authenticity. Mobile videos > professional production.
Mistake #2: Videos that are too long
Optimal: 15-30 seconds. Over 60 seconds = significantly less range.
Error #3: Lack of consistency
Posting daily is mandatory. Minimum: 1 video/day. Optimal: 3-5 videos/day.
Tools for TikTok Success
- CapCut: Free, best editing app
- TikTok Analytics: Free, native insights
- VidIQ or TubeBuddy: trend research
Conclusion
TikTok will be the most profitable platform for online businesses in 2026. Organic reach, high engagement rate, perfect shopping integration.
The question isn't IF you should use TikTok. The question is: WHEN will you start?
Online Bros can help you with that. Only until January 31, 2026: €999 instead of €2,499